April 25, 2019

Denver Preliminary Winners

​P4P Energy

SomnoHealth Incorporated (EverSleep)

Quantant Technology Inc.


InnoSTARS is a market-readiness pitch competition that offers an opportunity for innovative U.S. technology companies to demonstrate their readiness for the China market. It is a three-round pitch competition where U.S. companies selected from preliminary (U.S.) rounds in spring/summer go to China in fall on a sponsored trip to compete in the Industry Final and final rounds. In addition, InnoSTARS is a platform for connecting U.S. technology companies with prospective partners in China, such as distributors, corporations, incubators and accelerators, and investors. Since 2017, more than 1,000 U.S. technology companies applied to the InnoSTARS, and over 200 scored high enough to advance to the Industry Final and final competitions in China. 

A unique aspect of the InnoSTARS competition is the makeup of the judging panels. InnoSTARS U.S. preliminary round onsite judges consist of investors, executives, entrepreneurs, researchers, and consultants who are experts in related industries or experts with deep on-the-ground China business experience, or both. InnoSTARS China Industry Final and final round judges are a mix of U.S. experts and their Chinese counterparts. This setup of judging panels increases the chance for successful China partnerships for the U.S. companies.

In 2018, out of 900+ U.S. applications, the grand prize went to a Colorado company—Golden-based Pharmajet, and the Best Business Model Award went to Boulder-based Vairex Air Systems.

In its third year, the 2019 InnoSTARS theme is Pitch-Coach-Match with targeted coaching and matching efforts to assist ready U.S. companies to build out their China network and connect with interested partners before and during the China-part of the competition.

The Denver preliminary round welcomes companies from all industries covered by InnoSTARS (see “Industries of Focus”). The pitch competition in most preliminary rounds (except for the Houston Preliminary) as well as the final round are mixed-industry such that companies compete against contestants from different industries. Industry Final rounds, however, are competitions within the same industry category (also called “industry finals”).

Why should companies compete?

If your company or a company you know has China on its strategic development map, you should consider applying to InnoSTARS. The competition is not only a fantastic way to embark on your journey to China, it is also an extremely rewarding experience where you meet fellow entrepreneurs and executives as well as investors and ecosystem builders who share your aspirations of growth and expansion through China.

How long is the pitch?

10-minute pitch followed by 5-minute Q&A.

What are the judging criteria?

InnoSTARS judges through all stages of the competition are using the same judging form to assess the competing U.S. technology companies on their “readiness” for success in the China market.

Ultimately, having an innovative solution is not enough. Those companies with innovative solutions that can demonstrate that they are ready for the China market are the most likely to move to later stages of the competition.


– Advanced Manufacturing
– Biopharma
– Energy
– Environmental Technology
– Information & Communication Technology
– Materials
– Medical Device, Digital Health & Diagnosis


The Commons on Champa
1245 Champa St, Denver, CO 80204


9:00AMRegistration and Networking
9:30AMWelcome Remarks

Pitch Group 1

  • Health Scholars (Med Dev/Digital/Diagnosis)
  • Quantant Technology (Med Dev/Digital/Diagnosis)
  • Physia (Med Dev/Digital/Diagnosis)
  • PhysioCue (Med Dev/Digital/Diagnosis)

Pitch Group 2

  • MFB Fertility (Med Dev/Digital/Diagnosis)
  • SummitDx (Med Dev/Digital/Diagnosis)
  • Aurora Oncology (Biopharma)
  • Laporte Therapeutics (Biopharma)
1:00PMChina Panel

Pitch Group 3

  • Eversleep (Med Dev/Digital/Diagnosis)
  • Cool Energy (Energy)
  • P4P Energy (Energy)
  • Advanced Environmental Technologies (Environmental Tech)

Pitch Group 4

  • IX Power Clean Water (Environmental Tech)
  • 3D Usher (Advanced Manufacturing)
  • OverWatchID (ICT)
4:30PMJudge Huddle
5:15PMHappy Hour at Rock Bottom on 16th Street Mall


Please email Eva Yao





Step-by-Step Application Screenshots
(see application tips on page 31 of the Info Session Slide Deck below)

March 5 Online Info Session
Slide Deck | Info Session Recording

Questions about InnoSTARS? Organizing Partner and UCIA ambassador Eva Yao (CrestoneStar Consulting) will host an online information session with live Q&A.
InnoSTARS alumna, Katie Hoffner from Prieto Battery will also join to share her experience.